Category Archives: Entertainment

Entertainment in 2016

2016 Entertainment & Media Industry Trends To survive the rapid transition to a direct-to- consumer future, companies across the E&M sector need an effective fan-centric strategy or risk decline and irrelevance.
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social media and the Players

A few recent, seemingly disparate, events illuminate the seismic shifts occurring in entertainment and media (E&M). When basketball superstar Kobe Bryant announced his retirement from the NBA on November 29, 2015, it occurred not on a major sports network but via social media and the Players’ Tribune, an athlete-centric digital publisher. That same month, CBS…
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Surviving the “videoquake”

As media evolves to a direct-to-consumer world, nowhere is the competition fiercer than in television. Video commands the most revenue of any E&M sector: about US$420 billion globally in subscriptions and advertising in 2015, according to PwC. Around the world, more people are choosing to stream video through over-the-top (OTT) services, that is, services that…
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